Lutron Sales Policies Overview
Sales Policies

Sales Policies Overview


Sales Policies:

Lutron is committed to serving our customers by providing products of the highest quality, performance, and value. In order to successfully achieve this goal, we rely on our distributors, dealers and other resellers to add value to our products before they reach their final users. Lutron has established several policies regarding the advertising, marketing and resale of its products. The policies are an important component of our strategy to properly support sales, preserve and protect the value of Lutron intellectual property and the reputation of the Lutron brand and associated trademarks and trade names belonging to it. These policies are subject to change at any time by Lutron, in its sole discretion.

MAP – Minimum Advertised Price
For questions contact salespolicyenforcement@lutron.com
Caséta Wireless – US and CanadaSerena Shades – US and Canada0-10V Light Controls – US and CanadaMaestro PRO LED+ – US and CanadaAurora Smart Bulb Dimmer – US and CanadaSunnata touch dimmer – US and Canada

OSP – Online Sales Policy
For questions contact salespolicyenforcement@lutron.com
Online Sales Policy – US and Canada

Where To Buy Hyperlinking
Hyperlink PolicyAdvertising Hyperlink Agreement


Brand Standards
For questions contact brandstandards@lutron.comBrand Standards Image Library
Online Demos